Write something personal and show that you care.
That’s my first question when I check my LinkedIn Invitations tab, to see who’s trying to connect with me.
Typically, it would be someone from my professional past, long before LinkedIn existed. It could be a friend. It might also be someone I’ve recently met at a networking event.
Far too often it’s someone I’ve never met or heard of. I don’t know why they want to connect with me because they don’t tell me. They use the LinkedIn invitation template, which says “I’d like to add you to my professional network on LinkedIn.” They could have replaced that with up to 300 characters of text that actually means something to me. Continue reading